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Strategic market planning; problems and analytical approaches. By Derek F. Abell and John S. Hammond. by Abell, Derek. F.

Marketing; concepts and strategy. by Bell, Martin L

Corporate marketing planning. by Brion, John M

Marketing management and administrative action. By Steuart Henderson Britt and Harper W. Boyd. Completely rev. ed. by Britt, Steuart Henderson

Marketing management in action. by Buell, Victor P

Planning for products and markets. by Foster, Douglsa W

International marketing. By John M. Hess and Philip R. Cateora with the collaboration of Bernard J. La Londe. by Hess, John M

Managerial marketing: perspectives and viewpoints; a source book. Edited by Eugene J. Kelley and William Lazer. 3d ed. Homewood, III., R.D. Irwin, 1967. by Kelley, Eugene J ed

Marketing management; analysis, planning and control. by Kotler, Philip

Management in marketing; text and cases. By Hector Lazo and Arnold Corbin. by Lazo, Hector