APA (7. basım) Alıntı

Schmalensee, R. (1972). The economics of advertising. North-Holland.

Chicago Style (17. basım) Atıf

Schmalensee, Richard. The Economics of Advertising. Amsterdam: North-Holland, 1972.

MLA (9th ed.) Atıf

Schmalensee, Richard. The Economics of Advertising. North-Holland, 1972.