Management in marketing; text and cases. By Hector Lazo and Arnold Corbin.
Main Author: | Lazo, Hector |
---|---|
Other Authors: | Corbin, Arnold. joint author |
Format: | Book |
Published: |
New York,
McGraw-Hill,
1961.
|
Series: | McGraw-Hill series in marketing and advertising
|
Subjects: |
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