Planning for products and markets.

Bibliographic Details
Main Author: Foster, Douglsa W
Format: Book
Published: London, Longman, 1972.
Series:Business strategy and planning
Subjects:

MARC

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245 |a Planning for products and markets. 
260 |a London,   |b Longman,   |c 1972. 
300 |a 352 p. figs., tables. 24 cm. 
440 |a Business strategy and planning 
504 |a Bibliography: p.338-340 
650 |a Marketing management 
650 |a New products 
650 |a Price policy 
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