Corporate marketing planning.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York,
Wiley,
1967.
|
| Series: | The Wiley marketing series
|
| Subjects: |
| Physical Description: | 577 p. figs., tables. 24 cm. |
|---|---|
| Bibliography: | Bibliographical footnotes. |