Bliss, P. (1967). Marketing and the behavioral sciences; selected readings. 2d ed. Allyn and Bacon.
Chicago Style (17. basım) AtıfBliss, Perry. Marketing and the Behavioral Sciences; Selected Readings. 2d Ed. Boston: Allyn and Bacon, 1967.
MLA (9th ed.) AtıfBliss, Perry. Marketing and the Behavioral Sciences; Selected Readings. 2d Ed. Allyn and Bacon, 1967.
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