Strategy maps:converting intangible assets into tangible outcomes. - Kaplan, Robert S.; Norton, David P. (Boston: Harvard Business School Press, 2004)
Includes bibliographical references
Keywords: Strategic planning; Stratejik planlama; Intangible properety -- Management; Maddi olmayan varlıklar -- Yönetim; Human capital; Beşeri sermaye; Management; Yönetim