Search Results - Kim, W. Chan

W. Chan Kim

W. Chan Kim (; born 1951) is a South Korean business theorist. He is a Professor of Strategy and Management at INSEAD, and co-director of the INSEAD Blue Ocean Strategy Institute in Fontainebleau, France. He is known as co-author of the 2005 book ''Blue Ocean Strategy''. Provided by Wikipedia
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    Blue ocean strategy: how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne

    Blue ocean strategy: how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne by Kim, W. Chan

    Published 2015
    Book

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